From Stages to Strategy...

I built my career in front of live rooms, not behind funnels.

As a standup comic, host, and performer, I learned what actually moves audiences when the lights are on and attention is fragile. Later, working with online experts and course creators, I saw a brutal gap: brilliant people with powerful ideas were invisible on stage and forgettable on screen.

The world is your stage...

Instantly captivate your audience with a magnetic presence.

Whether you're behind a screen or on stage, I'll teach you how to move people with authority.

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The issue was never knowledge...

It was presence.

That insight shaped everything I do now:

Helping events feel alive and helping experts turn live moments into real business.

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Meet Joey Freddy Larsen

Joey Freddy Larsen was born and raised in Orillia, Ontario, Canada. An Actor, Comedian, Host, Speaker & Performance Coach, Joey's creative ventures are based in the bustling film and theatre hub of Toronto.

Since 2009, Joey has seamlessly combined his talents as an actor and standup comedian working in TV, film, and theatre, with coaching fellow performers to grow from unseen to unforgettable and book your next lead role through his signature programs: Monologue of the Month Club, Actors Audition Club and Audition Hero Academy.

As host of Inside the Audition podcast, Joey empowers actors like you to unleash your full potential, stand out in every audition, and land life-changing roles.

When Joey isn’t working on stage or on-screen, you'll find him adventuring with his Pug Luna, playing guitar, singing and traveling to his favorite place (New York City, the Hollywood Hills and Sedona, Arizona.)

Two Truths and One Lie: Joey's been stung by a stingray, bitten by a boa constrictor, and "dined" at the northernmost Denny’s in the world!

Gotcha! It's all TRUTH!

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Two Audiences, One Craft For Event Planners

I help you protect the heartbeat of your event.

As an emcee and keynote speaker, I keep audiences engaged, speakers supported, and momentum strong from opening minute to closing applause. My job is to make your event feel intentional, connected, and easy to love.

You get:

A room that stays present instead of drifting
Speakers who look better because the stage is handled
Energy that carries into networking, sponsors, and sales

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For Online Experts & Creators

I help you turn stages and screens into opportunity.

Through Magnetic Presence Experience and private coaching, I teach experts how to stand out with human presence, connect without performing, and convert live audiences into clients and bookings.

You learn to:

Command attention without sounding rehearsed
Speak in a way people actually feel
Turn live appearances into measurable results

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How It Started

Standup comedy was my laboratory. Silent rooms taught me more about influence than any marketing course.

I began translating those lessons to speakers, coaches, and course creators who were tired of great content dying on delivery. What worked in clubs worked in conference halls and webinars: presence before persuasion.

Today I work on both sides of the stage:

Supporting event planners who need a trusted professional to run the room, and guiding experts who need to become unforgettable in it.